ViralMoment, AI Social Video Insights Tool Coveted By Top Brands And Agencies Including Ogilvy And Warner Bros, Raises $2.5M
ViralMoment, the premier provider of AI-powered social video insights and analytics, has announced a $2.5 million seed round led by Supernode Global, with participation from Crush Ventures, Duo Partners, Carnegie Mellon University, and Techstars. With big companies like Warner Bros., The Coca-Cola Company, WPP, and Omnicom already on board, ViralMoment's leading AI is the only solution for marketing teams to really own and analyze short-form user-generated videos, which are the most popular type of social media content today. Only ViralMoment's AI sees social video as a whole, recording every brand mention, emotion, and product within a video in real time to provide a comprehensive perspective of what's popular as well as online image and reputation. With over 1 billion videos analyzed, ViralMoment will use this latest seed round to broaden the breadth of our video-reading AI and continue to provide the world's leading agencies and brands with the most powerful information available.
Short-form content on sites like TikTok and YouTube Shorts has taken over as the preferred way of marketing, particularly among younger generations with billions of dollars in potential purchasing power. Social media is a battleground where brands may either fight to stay relevant and win customers, or succumb to criticism that permanently harms their brand. The ViralMoment platform is powered by a strong AI that analyzes millions of videos every day and watches social trends in real time, keeping marketers ahead of the curve in every manner.
"In today's environment, every business must become an entertainment firm, and the top ones give their clients the platform. However, in the fast-paced world of short-form video, brands can easily fall behind as they battle to break through the noise and stay up," said Chelsie Hall, CEO of ViralMoment. "In a single 30-second viral video, online creators have the power to make or break a company. ViralMoment enables brands to take control of their narrative, rather than the other way around."
ViralMoment's AI was developed by two female entrepreneurs with past expertise providing digital solutions for the Department of Defense and NASA, and it is powerful enough to keep up with even the most intense traffic trends. With so much creative content available these days, simply collecting data from descriptions and hashtags is insufficient to give a complete picture. In April 2023, peak Barbie traffic reached over 4,300 videos per day, totaling 425 million views. Only ViralMoment was able to catch everything, from the top participating influencers to the most frequently featured items, providing a complete picture for marketers to stay ahead of the curve.
"Social video has effectively taken over our society; the volume of traffic we view every day can be overwhelming, making it appear difficult for marketers to stay up. However, just because a brand cannot see the damage does not diminish its influence. "Our platform makes the social world transparent," stated Sheyda Demooei, ViralMoment's CTO. "In this new world, information is king - and ViralMoment is the only solution that can provide a 360-degree, frame-by-frame view of the social landscape."
To understand more about how ViralMoment helps elevate your brand beyond the trends, please visit: https://viralmoment.com/
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